Wine Pass, calling all Wine Lovers to the Truffle Fair

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2013-10-18The first magazine dedicated to wine tourism in Piemonte will have a stand at the International White Truffle Fair of Alba. It's an active and fun stopping point at the Fair where we give you, wine lovers, the chance to tell us about wine and travel.

Wine Pass is at the Fair. From October 12 to November 17 during the 83rd annual International White Truffle Fair of Alba, the first magazine dedicated to wine tourism in Piemonte will have a special stand at this highly-anticipated event that means autumn in Alba and the Langhe.

You'll find the stand a bit before the exit of the Fair in the corridor that leads from the Maddalena courtyard to Piazza Giovanni Falcone. Decked out in wine red and manned by the energetic staff of Wine Pass, all wearing super-cool shirts (the Wine Pass t-shirts made for wine lovers: buy it here!), the Wine Pass stand presents itself as an elegant media room. There are several spots for video recordings of interviews with wine makers, wine writers, bloggers, tourists, and other wine lovers so that you might just find yourself or someone you know rubbing elbows with Wine Pass.

It is, without a doubt, much more than a static display stand. Created for involving visitors and encouraging participation, the stand offers the perfect occasion for wine lovers to get to know our magazine in a fun atmosphere. Tell us what you think about wine and travel, and get involved with Wine Pass so that this online magazine can become more and more your instrument for visiting and discovering Piemonte, the land of wine.

Visitors shouldn't miss the chance to participate in the video and photography corner, either. We'll record and share what you think about Piemonte's offers for wine tourists, your own suggestions for the Wine Pass magazine, and your opinion and passion for your favorite wines. You might want to get your photo taken with our mascot, the Wine Lush, or have fun with our speech bubble "I Am a Wine Lover" to show your true dedication (take a look at the photos for a better idea!).

Wine Pass

When you're done chatting and sharing your passion for wine, browse through the brand-new Wine Pass Shop. The products available include the "We're all Wine Lovers" t-shirt, which you'll see on the backs of those Wine Pass-ers at the stand, created by Wine Pass with an original design that represents an eclectic collection of wine lovers; the Wine Pass Crumpled Map (scrunchable, waterproof, indestructible) of the wine zones of Barolo and Barbaresco with our suggestions of wineries indicated with all important visiting and purchasing information; and Wine Pass Travel, new tourist packs created to offer travelers a vacation in close contact with wine makers, wineries, and the best wines of Piemonte.

What are you waiting for? Start your journey with Wine Pass and stop by to see us at the Truffle Fair!

White Pass Tshirt - Crumpled Map of Barolo&Barbaresco - Wine Pass Travel


Wine Pass T-shirt        La Crumpled Map del Barolo&Barbaresco

We're all Wine Lovers!




Wine Pass Piemonte is a compass for wine lovers to discover the best of Italy's celebrated wine region, winery by winery, itinerary by itinerary. We pay particular attention to the culture, personalities, wine cities, and wine and food events in the wine zones. Wine Pass is the first magazine expressly made with wine tourists in mind. Check out our site for articles, interviews, news, itineraries, maps, events, and suggestions for fully enjoying your wine travels, updated weekly.  

Last modified onTuesday, 29 October 2013 12:03
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